Mahindra First Choice Wheels, India’s leading multi-brand pre-owned car company, today expanded its Southern footprint with the launch of two new SuperStores in Hyderabad. The company also inaugurated the very first 2S showroom in India. All three outlets were inaugurated by Mr. Rajeev Dubey, President (HR, After-Market & Corporate Services) and Member of the Group Executive Board, Mahindra & Mahindra Ltd.
“We are delighted to add two new SuperStores to our existing network in Hyderabad. SR Wheels and Mint Motors are noted names in the automobile industry in Andhra Pradesh and will help expand our business in the region.
As the leaders in the pre-owned car business in India, we are constantly endeavouring to provide our customers with new services which will provide them with greater value and convenience. Naidu Motors is a 2S showroom which implies that it will function as a one stop shop for all those who not only wish to buy or sell a car but also want to get their vehicles serviced / repaired. This is part of our strategy to leverage synergies between our three divisions - Sales, Service and Spares - which will create a robust eco-system for the pre-owned car market,” said Mr. Rajeev Dubey, President (HR, After-Market & Corporate Services) and Member of the Group Executive Board, Mahindra & Mahindra Ltd.
“Our SuperStore, including the parking area, is spread over 18000 sq foot and will display a wide variety of cars, catering to a range of budgets. Services offered at SR Wheels will include purchase and sale of pre-owned cars, car finance and insurance, a commitment card which will cover both 24X7 roadside assistance across the country, as well as a conditional warranty on pre-owned cars, accessories and RTO transfer.” said Mr. Rajkumar T., SR Wheels.
“We are delighted to partner with Mahindra FirstChoice and provide customers in and around Hyderabad with a wide variety of options through our superstore. The SuperStore format has found favour with consumers in several cities across India, including Mumbai and Pune and we aim to replicate this success in Hyderabad,” said Mr. Veera Reddy, Mint Motors.
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